Chelsea Allenby

Chelsea Allenby
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About

Chelsea Allenby is a Digital Marketer of 9 years and Managing Director of Allenby Digital Ltd, an online marketing agency she set-up in 2015, specialising in social media and content marketing.

She has a passion for helping businesses grow their online presence and enjoys the personal and flexible service she is able to provide working independently.

Before Allenby Digital, Chelsea studied for a degree in business alongside varied digital roles within affiliate marketing companies.

Recent articles by Chelsea Allenby

Transform Your Social Game With These 5 Ace Content Creation Tools

Social media and content creation go hand in hand. You cannot crack social media marketing without excellent content. Here are some tools to help you out.

5 Reasons to Go to The Restaurant & Takeaway Expo 2018

This year's Restaurant and Takeaway Innovation Expo will take place on Septemeber 25th and 26th. The ideal event for restaurant owners to network, learn about new solutions/products and attend free seminars.

The Future of Kitchen Automation

More diners are opting for off-premise deliveries than ever before. Restaurant kitchens are therefore under more pressure to deliver a smooth and high-quality service. Kitchen automation software is the future of a streamlined and successful approach.

How to Measure your Success on Social Media?

Social media marketing is more than just a traffic generation tool. So how do you measure wider success across social media?

Twisted London – A Real Life #FoodPorn Restaurant

Twisted London: A hugely popular Instagram and Facebook foodie account is opening a true life #foodporn restaurant delivery business in London.

Running A Contest on Twitter

A Twitter contest is one of the best ways to engage your followers and create conversation around your restaurant, bar or cafe. It's also an ideal way to encourage more user-generated content.

Are You Capturing the Vegan Movement?

Veganism is going mainstream and there is no denying it! Now is the time to make sure your menu items are inclusive of the growing number of Vegans.

New Updates in the World of Social Media: Will They Impact Your Restaurant?

Social media is updating and evolving constantly. 2018 has already seen some major changes across the most popular platforms. Here's what you need to know.

How Can Technology Help You With Your Wine List?

A fantastic wine selection can set your restaurant apart from the rest. Wine has become one of the most popular drinks in the UK. It’s time we turn to technology for a helping hand in all things wine.

How to Create Polls On Facebook, Twitter, and Instagram?

Polls on social media are replacing the classic customer feedback survey. They also provide unique ways to engage with your audience.

Personalised Nutrition is Going Mainstream. Are You Ready?

Personalised nutrition is becoming increasingly popular. What attracts consumers to personalised meals and other food concepts?

Integrated Payment : The Next Wave in Restaurant Payment Innovation

64% of Millennials use digital wallets and six-figure earners are twice as likely to use them! It’s time to embrace the new stream of mobile payment solutions.

How to Avoid Being the Next Food Scandal?

Here's how to keep your restaurant scandal-free. The only media attention you want is the good kind!

​Think Twice Before you Surprise Your Customer With Originality

Food served in a slipper, chips out of a dog bowl? Are some takes on originality just a step too far?

Can Technology Save Your Restaurant?

Restaurant technology is changing the game and constantly evolving. Is it time you sprinkled some tech magic into your own restaurant?

How Can Social Media Increase Restaurant Revenue?

90% of businesses are using social media. The impact of social platforms can no longer be ignored, but how can they increase restaurant revenue?

Restaurant Reputation Management: How to Handle Bad Buzz

The impact of online restaurant reviews is huge. 34% of diners choose a restaurant based on info from a peer review site. Online reputation management should not be ignored.

Bite Me Burger Co – Making The World A Burger Place

Bite Me Burger Co sell a variety of mini burgers in pop stores and via delivery only sites. Why did they choose against having a permanent location?

Setting Up a ‘Google My Business’ Page For a Restaurant

Having a ‘Google My Business’ page gets your restaurant in front of more customers when they are searching for crucial information or local businesses such as yours. Don’t miss an opportunity to capture more of the market.

Christmas Marketing Ideas for Restaurants

While retail sales peaks over Christmas, for Restaurants it’s a challenging time to fill up bookings. These festive marketing ideas should help bring in the customers.

Social Media Video Trends for Restaurants

Using video on social media can supercharge your efforts. This is true for both paid and organic social media marketing. So how should you use it?

Kitchen Gardens for Restaurants – Could You Grow One Too?

A Kitchen garden could transform your restaurant's business model, attract new customers and give your business the edge you've been searching for.

London’s Largest South African Restaurant: Shaka Zulu

Found hidden in Camden, London, is one of the largest South African themed restaurants you've ever come across. Let's take a closer look at what makes it so incredible.

How to Integrate Snapchat into Your Restaurant’s Social Marketing Strategy?

Is your restaurant, bar or cafe new to Snapchat? You might want to check out these simple tips for getting snap-ready!

UK Food and Beverage Trends in 2018

Don’t get left behind with what’s hot and what’s not from the UK food and beverage trends coming up in 2018. Keep it fresh.

Restaurant Social Media Campaigns to Give You Inspo

Looking for some social media inspiration for your restaurant? You have come to the right place, we take a look at four restaurants getting it spot on in the social space.

​Free Online Diary & Electronic Booking System for Small Restaurants

SimpleERB is a free online diary and electronic booking system for restaurants. Maximise restaurant profits and deliver 5-star customer service.

London Event: Brand and Customer Engagement in Foodservice 2017

Arena International will host the first-ever event for brand and customer engagement in foodservice. Two days focused completely on this area.

Hashtags For Restaurants – Everything You Need to Know

What are the best hashtags for restaurants? When should you use them and where? Learn how to crack the hashtag minefield.

Consumer Attitudes to User Generated Content (UGC)

Content that’s created by consumers, known as User Generated Content is more authentic than own brand content. It’s more widely trusted and respected by both millennials and baby boomers.