Leslie Park Lynn

Leslie Park Lynn
About

Leslie Park Lynn is a 15 year restaurant industry veteran. Working in Fortune 500 companies and entrepreneurial environments, she has gained extensive brand development, marketing, restaurant management and culinary and beverage expertise.

Most recently Leslie held a management position in restaurant operations for a YUM! Brands concept. Prior to that she was Vice President for a dynamic marketing company specializing in the restaurant industry. There she led teams of consultants in the development of new and existing brands and concepts.

Leslie’s experience at the Burger King Corporation, where she helped manage the kids marketing program, afforded her key experience in global marketing. For several years prior she held a variety of positions at Darden Restaurants serving the brands of Red Lobster, Olive Garden and Season’s 52.

Since leaving the corporate world, Leslie works as a freelance writer for print and online publications and consults to new and existing hospitality brands throughout the United States. She is currently working on her first book on restaurant startups.

Recent articles by Leslie Park Lynn

How to Re-Engineer Your Restaurant Menu to Push More to the Bottom Line

The restaurant menu is, without a doubt, the most important cornerstone of a restaurant's success. It represents the very essence of your brand, drives your brand messaging and, most importantly, greatly influences profitability. It must be tuned to perfection in order for you to be successful and thrive in your restaurant business.

Digital Menu Boards: Are They Right For Your Restaurant?

Restaurants everywhere are embracing digital menu boards. Find out if this is the next best move for your operation.

Technologies That Help Your Restaurant Comply With Safety Standards

Nothing is more important than food safety in your restaurant. Take a look at some of the latest technologies helping restaurants do a better job.

Must Have Features For Your POS System

Choosing the right POS system for your operation is very important. There are lots of options on the market. How to find the best fit for your operation?

Inventory Management Solutions For Your Restaurant

Are you looking for ways to push more to the bottom line for your restaurant? An inventory management solution could be the answer.

How to open a pop-up restaurant?

Interested in opening a pop-up restaurant? Here’s a step by step guide to help you get open and succeed.

How to use chatbots in your restaurant?

Chatbot technology is coming on strong in the marketplace. Find out how to put it to use in your restaurant to grow your sales and traffic.

Inbound Marketing: How Will It Benefit Your Restaurant?

Looking for new ways to market your restaurant? Don't forget the tried and true methods of inbound marketing!

Is Breakfast The New Hit For Restaurants?

Breakfast, the most important meal of the day, is coming on strong for the restaurant industry and taking on a new look and a new meaning for operators.

5 questions you need to answer before choosing your online ordering solution

Expanding your business outside your four walls is necessary to grow your business. Can an online ordering system help?

The Impact Of Automation And Robotics On The Restaurant Industry

Automation and robotics are coming to a restaurant near you. What will it mean for the restaurant industry and it’s millions of workers worldwide?

Improve customers’ satisfaction with a seamless payment experience

Offering your customers convenient, fast and secure ways to pay is no longer an option, Savvy operators realize that a seamless payment experience is imperative to growing their business and winning customer loyalty.

Can Your Restaurant Benefit From Self Service Kiosks?

Self service kiosks are raising revenues and trimming costs for many restaurants. Is implementing this new technology the right decision for your restaurant?

4 solutions to create mobile surveys to get customer insights

Mobile surveys get much higher response rates than traditional survey methods. Find out what's on the minds of your consumers and take your marketing strategy to the next level.

Click and Collect: can it benefit your restaurant?

Have you explored the ways click and collect can help you grow your business? Savvy restaurant owners are putting this tool to work to help them get new customers and increase their revenues.

6 Facebook Ideas For Your Restaurant

Facebook continues to be a very powerful marketing tool for restaurants. Here are 6 tried and true ideas to grow your revenue and stay top of mind.

Three Restaurants Using Touch Screen Kiosks

Self-service ordering through touch screen kiosks drives efficiency and reduces labor. Here are three restaurants on the forefront of this new trend.

Restaurant Online Booking: Your Options?

Booking reservations online is a great way to build incremental sales for your restaurant. Find the right solution for you and your customers.

The Digital Dining Revolution

From soup to nuts the restaurant dining experience has gone decidedly digital. Is your restaurant in step with the digital dining revolution?

Local SEO: What Changed with Google Possum?

Find out how the recent Google Possum update changed the search engine results and challenged local SEO strategies for many businesses.

Mobile Payment For Restaurants: What You Need To Know

Having the ability to accept mobile payment is not just a convenience for your customers. Its also creates a competitive advantage for your restaurant.

4 Restaurant Website KPIs You Should Be Tracking In Google Analytics

Your restaurant website KPIs are an important part of your optimization strategy. Stay on top of your metrics by tracking them through Google Analytics.

Use New Technologies to Help with Online Reputation Management

Concerned about your online reputation? You should be! Learn how technology can help you stay on top of what customers are saying about your restaurant.

How Gamification Can Help You Retain Your Restaurant Staff

Employee turnover is one of the biggest challenges facing restaurants today. See how gamification can help you keep employees engaged and on the payroll.

How To Build A Successful Marketing Plan

Looking to drive top-line revenue in your restaurant? Having a good, solid marketing plan will keep you focused and on the right path to success.

10 Key Tactics To Increase Sales In Your Restaurant

Want to attract new customers and drive business growth? Put these tried and true tactics to work in your restaurant and watch your top line revenue grow.

Discover How Creating A Seasonal Menu Can Drive Increased Sales

Looking to drive incremental sales and bring in new customers? Seasonal menus can really deliver.

How To Write A Killer Business Plan For Your Restaurant

Interested in opening a restaurant? Writing a well though out business plan may be the most important factor in your success.

How a Restaurant Makeover Was Accomplished in Just 5 Short Days

Thinking about making some changes to improve your restaurants results? Consider a quick restaurant makeover. Small changes can have big impacts.

Planning a Successful Seasonal Promotion for your Restaurant

Planning well for your seasonal promotion will insure a smooth launch, successful execution and increased business for your restaurant