Over 50% of mobile traffic is from online video. That figure is huge when you consider just how many people use their mobile to access the web.
Facebook is a goldmine of data, so when it comes to advertising online it’s one of the best ways to reach a local and socially engaged audience. Let’s take a look at the different types of adverts you can set-up on Facebook.
Find out how these two fabulous restaurants are mastering the art of social media marketing. Using Twitter, Facebook and Instagram to showcase their fabulous food and customer service!
With so many people using Twitter on a daily basis, there are multiple tweets in a user's feed at any given time. It’s very easy for someone to miss your tweets, even if they’re interesting and newsworthy. Twitter ads give you a helping hand in reaching the people that matter to your business.
Is crowdfunding the best option for building or launching your restaurant? We look a little deeper at how and why, including those who've done it successfully.
Instagram, a unique photo-sharing app that makes it easy to showcase your restaurant to potential customers... a platorm they spend over 20 minutes a day on!
Measuring the success of your social media activity isn’t a straightforward process, especially if you’re new to a social platform. However, knowing which metrics to keep an eye on, is half the battle...
What was the last thing you remember seeing on social media? The chances are it was some form of visual content that you recall, let’s look at why this is such a powerful tool...
Many restaurant owners ask the question ‘Should my business be on Twitter’? Whether you own an independent restaurant, a franchise or a chain of establishments, here are some ways you can benefit from Twitter.
From England to Austria and on to the United States, here is a little trip around the world to see four of the wildest, wackiest and most original ways of having your customers pay the bill.
Want to develop your online presence? Whether for online ordering, managing your newsletter or creating your interactive menus, here are 6 all-important marketing tools for your restaurant...
How to organize a Facebook quiz game/competition for your restaurant to improve your visibility, acquire and retain new customers: practical guide for restaurant manager.
Ranking ninth among the most-used social networks, Pinterest can be a powerful vehicle for promoting your restaurant! Find out how to use and integrate Pinterest in your strategy.
Food porn is a culinary, social phenomenon that is very much in vogue right now. Identified more than 25 million times on Twitter, it represents a potential marketing opportunity for restaurants. So what exactly is #Foodporn?
What is Vine? What is it used for? What does it have to offer as a marketing tool?
Clément Pellerin, a French community manager, looks at how restaurants and bars use social media.
For the launch of its latest breakfast offer, Taco Bell distributed 1,000 mobile phones to its fans and influencers, backed up by a digital social and viral marketing campaign.
Find out how some restaurant managers have made the most of Instagram, such as restaurant El Comodo, which has been the talk of the web thanks to its excellent social networking.
A restaurant recently created a great deal of buzz on the back of Thailand's highly controversial "nazi-chic" trend!
With no strategy and no objectives, we are quite simply wasting our time on social media platforms. Here's how to define a social network strategy.
Find out 8 ways to efficiently communicate on social media using images.